HOW WE SERVED
Ryan & the FreeKeyThree team supported a dramatic rebrand for Paul Quinn College’s marquee athletic programs, men’s and women’s basketball that included the design of a new court.
ENVIRONMENT DESIGN
BRAND DEVELOPMENT & CREATIVE DIRECTION
SOCIAL STRATEGY
CREATIVE CONTENT
EVENT COVERAGE
President Michael Sorrell on the Paul Quinn College court design
Sorrell said he wants to use the picture on the court to spark conversations and educate people about race relations and the history of racism not only in Texas but in America."This rebirth of public racism is an issue," Sorrell said. "We needed it (the court) to convey several different messages. This isn't just about Paul Quinn; everything we do is a bigger statement ... the arena is going to be a history lesson. An educational moment."
